There's no way they can't know by now that it's NR.
They've got a pic of it riding in a car with a seatbelt with a hashtag with NR and AR right in it.
No company would risk baiting like that if there was any risk at all of it backfiring on them, because they'd be hated.
I wouldn't bet my kids' lives on being right on this one, but I'd bet a hell of a lot of money that they already know, and they're merely cranking them out on the assembly line so they can sell 10,000 of them at once when they go on sale for $1500.